Giving Australian businesses the digital advantage
By 2020, Australia will rank in the top five Organisation for Economic Co-operation and Development (OECD) countries in relation to the percentage of businesses, and not for profit organisations, using online opportunities to drive productivity improvements, expand their customer base and enable jobs growth.
To help achieve this goal, the Government will expand the Digital Enterprise program and develop industry specific digital business kits to provide small to medium enterprises (SMEs) and the not-for-profits (NFP) sector with the tools needed to enable greater digital engagement.
The digital economy offers tremendous opportunities to Australian businesses and NFPs. SMEs that integrate a wide range of internet tools into their business models grow twice as fast as those which do not. Although many Australian businesses are already operating in the digital economy, others are still uncertain about how their business can benefit.
See Chapter 13: Online engagement by Australian Business and not-for-profits of the Advancing Australia as a Digital Economy: Update to the National Digital Economy Strategy for more information.
